Value Creators
Episode #6. Kevin Roy: How To Stay In The Lead In The Adaptive System Of Digital Marketing
Continuous change is a feature of the adaptive entrepreneurial model of value creation. Digital marketing is a perfect illustration. By definition, it’s a field characterized by feedback loops and the only way to stay ahead is fast response and a willingness to learn and change.
Kevin Roy, CEO of the digital marketing agency Green Banana has been a pioneer in this field and stayed ahead as a leader.
For full show notes visit, thevaluecreators.com
Continuous change is a feature of the adaptive entrepreneurial model of value creation. Digital marketing is a perfect illustration. By definition, it’s a field characterized by feedback loops and the only way to stay ahead is fast response and a willingness to learn and change.
Kevin Roy, CEO of the digital marketing agency Green Banana has been a pioneer in this field and stayed ahead as a leader.
For full show notes visit, thevaluecreators.com