Value Creators
Welcome to the Value Creators podcast, the ultimate destination for business enthusiasts seeking to unlock the secrets of success through the lens of Austrian economics. Join Hunter Hastings and a variety of insightful guests as they delve into engaging conversations with business owners and esteemed practitioners from leading business schools.
In each episode, the Value Creators podcast goes beyond the surface-level discussions of traditional business strategies and explores the profound impact of Austrian economics on the world of entrepreneurship. Drawing upon the rich principles and theories of this school of thought, our host uncovers hidden gems and actionable insights to help listeners improve their businesses.
With a keen focus on value creation, this podcast aims to inspire and empower listeners to elevate their businesses to new heights. By exploring the ideas of Austrian economics, which emphasize individual decision-making, market dynamics, and the importance of entrepreneurship, our interviews shed light on innovative strategies and approaches to succeed in today's dynamic business landscape.
We'll present a diverse range of guests, including successful business owners who have effectively applied Austrian economics principles to their enterprises. Listeners will gain invaluable knowledge about strategic decision-making, market-driven innovation, and the importance of understanding human action in business contexts.
Additionally, the podcast features discussions with esteemed practitioners from renowned business schools. These experts provide listeners with a broader perspective on how Austrian economics can be effectively integrated into business curriculums, enabling aspiring entrepreneurs to sharpen their skills and gain a competitive edge.
Whether you're a seasoned business owner, an aspiring entrepreneur, or a curious mind intrigued by the intersection of Austrian economics and business, the Value Creators podcast is your go-to resource. Tune in to each episode to explore thought-provoking discussions, actionable advice, and captivating stories that will inspire you to unleash your full business potential.
Are you ready to uncover the secrets of successful businesses through the principles of Austrian economics? Join us on the Value Creators podcast and embark on an enlightening journey that will revolutionize the way you approach entrepreneurship.
Value Creators
Episode #60. How to Master Entrepreneurship Through Imagination, Value Creation, and Market Disruption: A Conversation with Per Bylund
How does entrepreneurship truly drive economic growth, and why is it often ignored in mainstream economic models? What role does imagination play in creating market-changing value?
In this episode of the Value Creators Podcast, Hunter Hastings is joined by Per Bylund, professor, author, and one of the leading voices in Austrian economics. Per introduces a radically dynamic model of entrepreneurship based on his new book, Entrepreneurship and Evolutionary Economics.
Key insights include:
- Why modern economics has pushed entrepreneurship to the margins—and why that’s a mistake.
- The difference between creating knowledge and creating value.
- Why entrepreneurial success depends on imagination, empathy, and experimentation.
- How the infeasibility zone traps safe innovators—and how to leap past it.
- Bylund’s three models of entrepreneurship, culminating in Model 3, where entrepreneurs reshape markets.
- The importance of institutional support—and the dangers of policy overreach.
This episode redefines entrepreneurship not as a function of business plans or investment capital, but as an imaginative, value-creating force that reshapes the economy from within. If you want to understand how real economic growth happens, this conversation is essential.
Resources:
➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course
Read this episode's Knowledge Capulse at thevaluecreators.com
Check out Per Bylund’s Latest Book: Entrepreneurship In Evolutionary Economics
Read Per Bylund’s Book: How To Think About The Economy
Read Per Bylund Book on The Economic Damage Caused by Regulation: The Seen, The Unseen And The Unrealized
Follow with Per Bylund on X: @PerBylund
Connect with Per Byklund on LinkedIn
