Value Creators
Welcome to the Value Creators podcast, the ultimate destination for business enthusiasts seeking to unlock the secrets of success through the lens of Austrian economics. Join Hunter Hastings and a variety of insightful guests as they delve into engaging conversations with business owners and esteemed practitioners from leading business schools.
In each episode, the Value Creators podcast goes beyond the surface-level discussions of traditional business strategies and explores the profound impact of Austrian economics on the world of entrepreneurship. Drawing upon the rich principles and theories of this school of thought, our host uncovers hidden gems and actionable insights to help listeners improve their businesses.
With a keen focus on value creation, this podcast aims to inspire and empower listeners to elevate their businesses to new heights. By exploring the ideas of Austrian economics, which emphasize individual decision-making, market dynamics, and the importance of entrepreneurship, our interviews shed light on innovative strategies and approaches to succeed in today's dynamic business landscape.
We'll present a diverse range of guests, including successful business owners who have effectively applied Austrian economics principles to their enterprises. Listeners will gain invaluable knowledge about strategic decision-making, market-driven innovation, and the importance of understanding human action in business contexts.
Additionally, the podcast features discussions with esteemed practitioners from renowned business schools. These experts provide listeners with a broader perspective on how Austrian economics can be effectively integrated into business curriculums, enabling aspiring entrepreneurs to sharpen their skills and gain a competitive edge.
Whether you're a seasoned business owner, an aspiring entrepreneur, or a curious mind intrigued by the intersection of Austrian economics and business, the Value Creators podcast is your go-to resource. Tune in to each episode to explore thought-provoking discussions, actionable advice, and captivating stories that will inspire you to unleash your full business potential.
Are you ready to uncover the secrets of successful businesses through the principles of Austrian economics? Join us on the Value Creators podcast and embark on an enlightening journey that will revolutionize the way you approach entrepreneurship.
Value Creators
Episode #80. The Generativity Advantage: The Coming Explosion In Entrepreneurial Innovation with Mohammad Keyhani
In this episode of The Value Creators Podcast, Hunter Hastings speaks with Professor Mohammad Keyhani to explore generativity — the ability of ideas, tools, and technologies to create more ideas and innovations beyond their initial intention. Instead of seeing AI as a replacement for human creativity, Professor Keyhani explains how it can become an amplifier that unlocks exponential innovation, where small teams can produce outsize impact by enabling end-user innovation that can never be foreseen.
We discuss how entrepreneurs can design systems that produce unexpected value, why open-ended experimentation generates more upside than traditional planning, and how creativity becomes more powerful when humans collaborate with technology rather than competing with it.
Key Insights:
- Generativity creates exponential value, turning a single innovation into an ecosystem where ideas build upon ideas.
- AI augments human creativity instead of replacing it, accelerating exploration and expanding what individuals can produce.
- Entrepreneurship becomes discovery, not execution — value emerges through iteration, experimentation, and creative freedom.
If you're building products, ventures, or ideas that you want to scale beyond yourself, this episode will expand how you think about innovation in the AI era.
Resources:
➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course
Connect with Mohammad Keyhani on LinkedIn
Get the book The Generativity Advantage: Unpredicted Innovation at Scale
Connect with Hunter Hastings on LinkedIn
Subscribe to The Value Creators on Substack
Unknown What is generativity? It's the new for entrepreneurial value creation. Professor Mohammad Kiani explains how generative tools are rewriting. the rules of value creation, and how the biggest economic. shift ahead is entrepreneurial, not organizational. If you are unclear about where the. economy is heading, this conversation. will reframe your assumptions. This is the Value Creators. Podcast, your source for a new kind of business education. Escaping from Business administration mode and entering dynamic entrepreneurship. mode, we're guided by entrepreneurial. economics, which is the source of all. Professor Kiani. Welcome to the Value Creators Podcast. Yes, it's an honor. And, you're coming. back to us from our former economics show business podcast. So let's start with a definition. How do. you define generativity. Yeah. One of the examples I liked in your book or helped me understand. was the Apple App Store, which is a generative platform for developers. Right. And one of the main attractions for platform, the iPhone, it's because it's got so many apps. So this is a really interesting dimension. Doctor. Kiani which is the control versus freedom. So everything we've. been taught in business historically is about command and control. And you know, as you say, developing products and making. that the standard in the marketplace. And you you talk about surprise, which, you know, a lot of. businesses would, would rebel at, but let users and third. party independence surprises with unexpected innovations. So how do you think about surprise? That's a that's an exciting concept. Which. Right. Not a lot of that kind. from complex adaptive systems I like is the idea of constraints which is. Right. And therefore their freedom. into design because you spend a lot of time about design in your book. The generativity advantage I should have mentioned the title. But how can good the generativity. advantage. So how can you design for free use and innovation and creativity that users are going. to have? How do you design that? Yeah. Yeah. So. Yeah. Cloud computing is coming to mind like AWS doctor Kiyani. So you know they provide the the rented or shared computing. But over time they've added security and machine learning and all kinds. of additional tools that maybe came from users. But then became incorporated for all users. And the the platform becomes more valuable. Is that is that valid? Yeah. Although Amazon might jump in once when they see the opportunity developed later. Yeah. Yeah. So let let's get a little bit more into design. I don't.
